Beyoncé’s ‘Cowboy Carter’ Snubbed by CMA Awards Despite Cultural Impact


Beyonce’s Cowboy Carter is a full-throated ode to her southern American roots, a rollicking revue that also deals a vital history lesson on the black lineage of country music. PHOTO: REUTERS

NEW YORK – American pop star Beyonce did not receive any nominations at the Country Music Association (CMA) awards when the nods were announced on Sept 9. This was even though her album, Cowboy Carter, proved a cultural phenomenon upon its release in 2024.

The absence of Cowboy Carter among the slate of nominees was conspicuous. Texas Hold ’Em, her sprawling album’s first single, soared to the top of the charts, including the country list, and the album was widely considered a smash.

Beyonce’s Cowboy Carter is a full-throated ode to her southern American roots, a rollicking revue that also deals a vital history lesson on the black lineage of country music.

Nashville’s gatekeepers have long tried to promote a rigid view of country music that is overwhelmingly white and male – Cowboy Carter skewered that notion.

Beyonce leads listeners through country’s evolution from African-American spirituals to fiddle tunes to its pioneering women.

The 43-year-old is no stranger to CMA controversy. She notably received racist comments after performing what was then her most country song to date, Daddy Lessons, at the 2016 CMA awards.

A Texan raised by a mother from Louisiana and a father from Alabama, Beyonce tackled the perceived “controversy” over her country turn in 2024 on the track Ameriican Requiem.

“They used to say I spoke, ‘Too country’/Then the rejection came, said I wasn’t, ‘Country enough’/Said I wouldn’t saddle up, but if that ain’t country, tell me, what is?” Beyonce sings on the track, whose musical allusions include folk rock band Buffalo Springfield’s classic For What It’s Worth (1966).

Cowboy Carter was far more than country. It included technical mastery of a blend of styles including various country subsets, as well as rap, dance, soul, funk, rock and gospel.

Morgan Wallen, the controversial country-pop singer who has found enormous streaming success, received the most nominations. He had seven, including for the coveted Entertainer of the Year title.

Chris Stapleton and Cody Johnson received five nominations each.

Lainey Wilson notched four, as did Post Malone, who segued into country in 2024 from his warbling rock-rap. His single, I Had Some Help, features Wallen, and its nominations ushered that artiste to the front of the pack.

The awards ceremony will be held on Nov 20. AFP

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