Sydney Sweeney, the Euphoria star, teamed up with her fiancé in 2020 to create their own production company. This is what it’s name means!
Making a movie is a collaborative process. It takes a village to create something grand, and the efforts of everyone involved to make something that is purely magical and holds the capability to impact and change lives and society. Therefore, Euphoria star Sydney Sweeney is ensuring that integrity stays in place with her production company as well, and thus, she’s naming it appropriately as Fifty-Fifty Films. Here’s how she can change the game.
Sydney Sweeney as Cassie Howard in Euphoria
The Truth Behind Sydney Sweeney’s Production Company
For those who may already feel overwhelmed by Sydney Sweeney‘s omnipresence, brace yourselves, because she’s here to stay. Rising to fame through her stand-out character in the hit HBO show Euphoria, the actress has traveled quite far in Hollywood. From struggling to pay rent, even after an Emmy nomination, to now owning her own production company, she’s truly made her mark.
Although she possesses exceptional talent as an actress, she’s not confining herself to just that. Sweeney has been venturing into production as well. With the motto of ensuring everyone has an equal footing on the project, she co-founded her production company, Fifty-Fifty Films, in 2020 alongside her fiancé Jonathan Davino.
Sydney Sweeney plays Cecilia in Immaculate
She recently spoke at SXSW, shedding light on her company and the significance behind its name, Fifty-Fifty Productions. She explained,
“I truly believe that it takes everybody to create something, it’s not just one person. I want to be fifty fifty with all my partners. I want to make sure that everybody has equal deals, feels that they are all equally at the table. I just want to make sure that I’m 50-50.”
The Mission of Sydney Sweeney’s Production Company
As a female trailblazer in the industry, she’s determined to pave the way for equal opportunities in sectors that have long been deprived of them. Listening to every voice is her motto, she explained she is here to amplify the narratives of fresh female authors, emerging directors, and up-and-coming screenwriters. Understanding the significance of these stories needed to be told, she’s said to Teen Vogue,
“Being able to make a dream of theirs that they didn’t think was possible for years and years happen, is amazing — to never put a limit to what their capabilities are because they’re female, or their age, or their background,–I’m a big advocate for making sure everybody’s voice is heard.”
Sydney Sweeney plays Julia Cornwall/ Spider-Woman in Madame Web
Therefore, Fifty-Fifty Films aims to shed light on the stories that are important and craft something meaningful as well as inclusive. Some projects currently in development under the production company are The Player’s Table with Fifth Season, The Registration for Sony Pictures, and The Caretaker for Universal Pictures. Fans can’t wait to see what else she has in store for them in the future.
Immaculate is set to release in theaters on 22nd March, 2024.
